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Our Story

Hello! We're so glad you've come here to learn a little bit more about us, so here's the breakdown. We're a tight knit, Greek-Cypriot family of three who always had the dream of starting a company together someday. And well, here we are making that dream a reality.

We were approached so often by people desperately needing help on figuring out what to wear to weddings, birthday parties, and first dates, that we realized we wanted to help on a larger scale. That's why we created Waer Clothing, the only men's clothing brand with labels showing you what looks great together.

Despite our love of fashion, we didn't really know what went into creating a clothing brand. Since initially straying from our Computer Science, Math, and Biochemistry backgrounds in 2018, we've learned so much about the operational aspects of fashion while proudly designing all of our clothing in house.

While there have been some ups and downs, our drive, passion, creativity, and the desire to help people keep us moving forward.

We can't wait for what's to come and we hope that you'll join us on this journey.

-The Efthymiou Family