HOW WAER WORKS
We design our labels by creating clothing items that go well together. Each label has coordinating looks perfected for any setting, so you can always be the best version of you.
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PURPOSE IS AT THE CORE OF EVERYTHING WE DO
Be the Best Version of You
Make little changes to your daily routine that are simple but significant
Every idea starts with a problem. Ours was simple: Guys aren’t crazy about browsing for clothes and coordinating outfits, and, quite frankly, have more important things to focus on. Our solution was simple: Identify what’s important and eliminate the rest. Inspired by the feedback and frustrations of our friends and family members, we developed a unique system.
The Waer Brand Story
The Waer Brand Story
TRENDING PRODUCTS
Be the best version of you. Find out what’s trending this summer.


PROUDLY PARTNERED WITH A SEAQUAL CERTIFIED FACTORY
We took our quest across Europe in search of a factory that aligned with our values, treating its employees well and making durable, sustainable clothing at a reasonable price. Finally, we found the perfect one in Portugal that is part of the SEAQUAL INITIATIVE. SEAQUAL INITIATIVE is a community with a single voice against plastic pollution. They bring together individuals, organizations and companies, to help clean our oceans, raise awareness of the issue of marine plastic and highlight the heroes who are working to solve it.